Old Navy

1994

San Francisco, California, USA

Old Navy is a prominent American clothing and accessories retailing company that has carved a niche for itself in the competitive fashion industry since its inception in 1994.

Established by Gap Inc., Old Navy was initially named “Gap Warehouse” before being rebranded to create a more distinct identity separate from its parent company.

Old Navy is best known for its wide range of affordable clothing and accessories for men, women, and children. The brand has gained popularity for its seasonal fashion collections, basics like jeans and T-shirts, as well as a variety of footwear, outerwear, and activewear.

Old Navy was founded by Gap Inc., with Mickey Drexler, then CEO of Gap Inc., playing a pivotal role in its establishment. The creation of Old Navy was inspired by the need to offer a more affordable and accessible alternative to Gap’s existing product line, aiming to capture a broader market segment with value-oriented fashion.

Old Navy has made a significant impact on the retail fashion industry by democratizing style, and offering trendy and quality apparel at accessible price points. Its approach to inclusive sizing and diversity has promoted a broader representation in fashion retailing, influencing industry standards and practices.

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