Studs, the next-gen ear piercing experience and jewelry brand, collaborates with Playboy for the launch of their new collection dubbed “The Bunny Ears.” Inspired by the Y2K era, the Playboy x Studs collection is comprised of 14 jewelry pieces with Playboy motifs dazzled throughout it in addition to other designs.

Lensed by NYC-based photographer Elizabeth Threnstrom, the campaign features Playmates Carolina B. and Gilly Chan wearing styles like the Cell Phone Charm Huggie and Playboy Padlock Hoop. Pieces are crafted with external 14k gold plated or rhodium plated with internal brass and can be mixed and matched with one another. To clean the earrings, use a soft clean cloth or water and soap without harsh chemicals followed by drying it immediately.

Priced from $24 to $38, the Playboy x Studs collection is now available to shop on the brand’s website. See the announcement below.