IV4

Los Angeles-based artist IV4 drops the anthemic “Could Neva,” out now on The Wasted Youth/Warner Records. Focused squarely on the qualities she won’t accept in a romantic partner, IV4 makes being choosy sound fun. “Could Neva,” arrives alongside a hypnotic video and serves as the first single for IV4’s upcoming project, Get Rich and Cry Trying, coming soon.

Sidled up against an undulating beat produced by SkipOnDaBeat and Jordan Hollywood, IV4’s blunt lyrics on “Could Neva” act as an alert to all who think they stand a chance in her romantic world. She expects the best in all respects, and she’s not afraid to call out the subpar characters in her orbit. “I could never love a wack boy, never love a never-speaking-facts boy,” she sing-raps nonchalantly near the top of the song.

In the video, directed by Joshua Valle, she stars as a member of an edgy trio of beautiful seductresses who’ve hit the ultimate lick. Dripped out in the eclectic style we’ve come to know and love her for, the 24-year-old artist captivates our full attention, closing the video with glitchy, yet glamorous scenes, and enchanting, ethereal vocals. Watch “Could Neva” below.

Elsewhere in music news, Sada Baby drops off his new song “Little While” featuring Big Sean.

IV4

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