If Charmaine isn’t on your radar yet, she will be in due time. Stepping into the limelight, the Zimbabwe-born multifaceted artist is taking hip-hop by storm. Charmaine’s debut single has accumulated over 2 million streams on all platforms while the official video continues to grow at over 200K views. Her latest rap ballad, “Woo!,” is on the road to surpassing the previous.
Her childhood was no easy one but fortunately, the person that came out of it is a bold, confident young woman with no limits. Charmaine and her family immigrated to North America in search of a better life before finally settling in Toronto, Canada where she now resides. Amongst various troubles like her father losing her job and living in motel rooms, escaping the struggle inspired Charmaine to begin writing songs in her notebook.
Fast forward today, Charmaine is poised to be the hottest music phenomenon in her city. If she can’t do it, it can’t be done. Her unique storytelling ability and slick vocals are shown in her latest slew of singles. Charmaine is currently preparing for the release of her debut EP, which will drop in the coming months. Fans alike are eagerly excited to hear what’s next from the unapologetic artist to watch.
We had the opportunity to chat with the wonderful Charmaine in regards to new music, dream collaborations, and her future amongst other topics. Read the interview below!
How would you describe your sound?
It’s a little bit of everything because a lot of my influences come from Southern rap culture. I have a little bit of Pop, a bit of the Latin, a bit of Afrobeats. It’s a pretty multi-dimensional genre that I’m in.
Does your cultural background influence your musical style?
Definitely more on the percussion side. I’m a huge fan of drums in my beats. When my producers present something, I pay more attention to the drums and make sure they give me the same feeling as back home. That’s why when you listen to my music, the bass is booming and the 808’s are hitting hard.
What motivates you to write your own music?
Honestly, it’s really fun for me to come up with music that sounds great and makes people feel great. Whatever comes along with that is just extra and an added bonus. I just enjoy making music!
You have a new record out called “Woo!” What’s the inspiration behind that?
For that record, it was just something that I wanted to do where it gives me the feeling of being out with my girls. We’re in the pandemic right now and everything is just sad and boring. So I wanted to make something of almost if we were out together, having a good time while simultaneously making fun of men. I know that sounds terrible but that’s what we do. I wanted to bring it to life in a musical element.
What’s one of your proudest accomplishments to date?
I would say the biggest thing that I’ll always flex is getting on Badman’s radar. Getting that validation from someone who I listened to growing up was my proudest moment. Being able to create something or valuable enough for giving me the time of day.
Who are some artists you dream of collaborating with in the future?
Number one on the list: Missy Elliot. If I can get her on a song, I swear I will die a happy woman! I would also love to work with Rico Nasty, Tierra Whack, and even being able to loop in Southern artist that I listened to growing up. Lil Jon, Juvenile, and Lil Scrappy; I would love to give them their flowers while they’re here.
Considering everything you’ve learned over the years, what advice would you give your younger self?
I would just tell her to be confident within herself and everything she needs to accomplish her goals is inside of her. That’s one thing that I didn’t realize when I was younger.
What’s next for you?
I’m working on my EP which is dropping in April. It’ll be my first project so it’s all hands on deck to make sure that it’s the most fire EP to come out of Toronto.