Los Angeles-based musician multi-instrumentalist Cassie Marin shares her new single, “Wow Factor.” Packing a powerful mix of intimate lyricism and futuristic pop-electronica production, the record serves as a tantalizing track about finding inner strength and confidence.

“‘Wow Factor’ was my snapping point. Traumas and challenges could no longer stop me from reaching and accessing the power I had within. I was dealing with some seriously crazy things in my life, yet found that I could conquer them all and still be here to tell the tale. ‘Wow Factor’ became the substance of this inner power,” Cassie shares in regards to the song.

The new track arrives ahead of Cassie Marin’s forthcoming debut album, slated to release in the coming months. It follows recent singles like “Push Me,” “Tanto,” “Busy Body,” and “Every Time I See The Ocean,” which have equally amassed support and praise from fans and tastemakers alike.

She adds, “It’s a booming voice of survival instinct that can get us through any challenge with pure self-love and true pride in our individuality. We all walk our own paths, and we all deserve to feel proud of it. When listeners hear the song, I want them to summon this inner confidence that feeds them pure acceptance and conquers all barriers.”

Listen to Cassie Marin’s new song below.