Whether you like it or not, TikTok is undeniably a gamechanger when it comes to artists and creatives promoting and bringing awareness to their talents, cool tricks, and positive messages across the globe. Without a doubt, there are dozens of users across the app sharing new tunes and hacks that’ll bring a bit of joy to your day. Unfortunately, we couldn’t pick them all but we did, however, compile a short list of creators from the TikTok for Black Creatives Program to follow for your latest music trends.
Nevertheless, here are seven extremely talented and fun-to-watch Black TikTok creators to follow for fun and inspirational music trends.
Kenn Igbi is an independent artist and producer based in New York City. Along with his indie music career success, charting at #3 on J-WAVE Tokio Hot 100, he has also been able to grow an active following online through his story-driven music accompanied by self-directed short films. The stories he tells are usually based on personal and relatable life experiences of someone dealing with navigating love, relationships, and isolation while living in the city. He has seen recent success in serializing these stories on TikTok in a way that leaves audiences in anticipation of the next one, and also plans to use his music to create even bigger projects in the future.
Kyla Imani, a 19-year-old singer, songwriter is a new voice of young women who embody the power of Generation Z. The New York City-born performer, and NYU sophomore, has deemed it necessary to use her multi-format platform in ways that extend beyond creating the average bubbly melody. After joining Tik Tok in 2020, the relatable songstress continues to inspire her nearly 1 million followers with her original music and her organic journey in pursuing her dreams.
Piff Marti is an enigma. The New York-based rapper who is known for his smooth flows, vibey production, and impressive lyrics got his first taste of acclaim after uploading a series of self-produced music videos to TikTok that have since amassed millions of views combined. Piff’s driving force is his deep desire to make music that speaks towards the thoughts and feelings of those that listen to it and it is that same authenticity and relatability in his music that has allowed him to build a cult-like following.
KIRBY is the incredibly talented writer behind “FourFiveSeconds” by Rihanna, Kanye West, and Paul McCartney, “Tell Me You Love Me” by Demi Lovato, “Die With You” by Beyoncé, “Only One” by Kanye West and Paul McCartney, “Break Your Heart Right Back” by Ariana Grande and more. The accomplished songwriter turned songstress has only released a total of 9 records since she launched her solo artist career. n November 19, 2020, Kirby released a new single entitled “Superpower” featuring D Smoke, the first single off her upcoming sophomore project which is slated to be released in Q1 of 2021.
In a time when change is needed more than ever, the enigma Jac Ross emerges carrying enough pain to incite cultural change and the love to remind us we’re all the same. For Darkchild Records/Island Records signee Jac Ross, his soul-stirring vocals are deeper than the ears that hear them. The sounds of his voice tell the stories of struggle and success, but most importantly impress a glimmer of hope in the hearts of those who witness his silky and powerful harmonies. Jac Ross, R&B’s newest voice, sets the tone for 2020 releasing a powerful, soul-stirring single, “It’s Ok To Be Black.”
Cultivating a unique blend of hip-hop, neo-soul, and R&B, Bran Movay is an artist, producer, and forward-thinking creative hailing from Dallas, TX. In the summer of 2017, he released his debut EP Flower Talk, a self-produced 8-track project and since has dropped a string of singles including “Overdue” and “Mama,” which has racked up over 800k streams on Spotify. Bran’s homemade sound features a flamboyance and honesty in lyrics and a colorful, DIY approach to production.
DAMOYEE is an award-winning multi-hyphenate music artist from Dallas, Texas, USA. She is a classically-trained multi-instrumentalist and vocalist with an affinity for pop, jazz, folk, and R&B. An artist whose music transcends genres and with a performance repertoire that captivates diverse audiences, DAMOYEE, and her music, have been featured in films, at festivals, and on stages, radio stations, and platforms across the spectrum of classical, jazz, folk, and pop music internationally.
Elsewhere in music, check out our interview with R&B star Rileyy Lanez!